Data & AI

Optimise your data assets. Make faster and better decisions. Work more efficiently and save money. Find new sources of revenue. Capitalise on the untapped business intelligence you already own.

Data:
Your new superpower!

Imagine having advanced business analytics that give you the ability to see and predict everything, everywhere. Every interaction with customers. Every moving part in your supply chain. Every financial transaction, anywhere in the world.

Imagine a data architecture that lets you process all that information instantly, to improve customer insights, build products faster, or spot fraud.

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See into the future

How to use data and analytics? Your journey begins here…

Effective analytics starts with trusted data

You’re using your data to drive business innovation, so there’s no room for error. Data quality begins with solid data governance. It has to be well-organised, relevant, accurate, and understandable. We’ll help create your data framework, build the strategy, optimise your infrastructure, processes and systems, and create the culture to become a data-driven organisation.

Turn your data into a superpower

So you have the right data architecture and can rely on your data quality. Now what do you do with it? That’s where predictive analytics comes in. It uses your data to give you the potential to act - not react. Use risk analytics to spot fraud before it happens. Gather customer insights to know how many people you need on the shop floor, weeks in advance. Predict and optimise deals through mergers and acquisition data. Filter the signal from the noise and look ahead with confidence. We’ll show you how it all works, every step of the way.

Do what you do today. Even better.

Every function, in every business, in every industry, can work more effectively. For instance, analytics can help you understand and optimise the end to end value chain in the Retail Industry and manage operational costs. Rationalise technology and gain customer insights. Boost growth through strategic pricing models and data-driven marketing. The result? Maximised profits.

Discover the unknown business opportunities

If data is the new oil, business innovation comes when you know where and how to strike it. Together, we’ll explore emerging  technologies, test innovative ideas, and uncover ways to rethink the way you do business.

Contact us

Miguel Fernandes

Miguel Fernandes

Consulting Partner, PwC Portugal

Tel: +351 213 599 314

Nuno Loureiro

Nuno Loureiro

Data & AI Director, PwC Portugal

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